Last week we had an interesting encounter that shows how like-minded people – a tribe as Seth Godin calls it – bond over shared values.
Speaking to a rep from one of the West Coast’s largest grocery retailers, who is interested in and diesel alternative (solar) for a pretty ‘outside the box’ application. We give him a business card and the conversation stops…
He’s looking at the back of the card (shown) and says, “I figured you guys would be environmental, but you’re also FSC? We never see this in our industry. YOU’RE OUR KIND OF PEOPLE.”

Tags: diesel alternative, mobile solar, portable solar, PurePowerD


